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About the Business

Owner Sarah Hutson believes that ‘colour is joy’, and this is reflected in her bold designs and statement pieces. Sarah scours fashion markets for eye-catching fabrics and textures to upcycle into bespoke garments. She combines traditional and modern fabric to breathe new life into pre-loved pieces. Her store even boasts a DIY ‘Embellishment Bar’, where customers can bring in old jackets, or choose one in-store, to customise with sequins, tassels, pom poms and more. Sarah loves providing joy to customers of all ages, from 4-year old’s to 96-year old’s she’s got the clip on earrings, and the sparkle to suit everyone’s needs. Whether you are a regular or have set foot in her boutique for the first time, Sarah’s dazzling apparel and millenary marvels are sure to put a smile on your face.

While SFH Designs was forced to temporarily close during COVID-19, they are back in business. SFH have even started hosting fun and vibrant COVID-19 safe events equip with fashion parades and samba dancing.

To stock up on bohemian glamour, pop in and visit Sarah at her New Farm store, or shop online and bring a touch of sparkle into your life.

Address: Cnr of Moray Street & Merthyr Road New Farm QLD

AAMI Backing Business

When it comes to supporting small businesses, AAMI Does.

AAMI is a trusted insurer for more than 60,000 small businesses across Australia. We cover a range of businesses with insurance options to suit your needs. We provide our customers with peace of mind, so you can carry on doing what you do best.

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Insurance is issued by AAI Limited ABN 48 005 297 807 AFSL 230859 (AAI) trading as AAMI. Read the Product Disclosure Statement before buying this insurance.